Award-winning integrated and digital creative

Thinx – Creative Automation

Over 150 unique and personalized video ads for Thinx, generated automatically.

Here’s how:

We pulled ad content dynamically from a curated spreadsheet that included product shots, product-specific copy, country variations, and 17 different intro videos featuring people wearing THINX underwear.

Combined with their brand elements to ensure consistency with the rest of their creatives, these videos show how brands can successfully turn their still assets to create fresh, localized, and high-quality videos at scale.